Zimbabwean businesses struggle with volatile ZiG currency transition

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Zimbabwean businesses struggle with volatile ZiG currency transition

In Zimbabwe’s bustling central business district of Bulawayo, informal trader Brian Tinotenda reflects on his journey from a supermarket employee to a small business owner. Priced in US dollars, his goods offer stability in a market plagued by currency volatility. Now, with the introduction of the new currency, ZiG, backed by gold reserves, the government aims to stabilize the economy. However, challenges persist as informal trade thrives and re…