Teleflora's Mother's Day Ad Celebrates the Whole Person

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Private Equity: Shamrock Holdings

Teleflora's Mother's Day Ad Celebrates the Whole Person

Mom wasn't always a mom, you know. She had a life before childbirth, and it might well have included singing in a band, jumping out of an airplane and traveling the world. What if Mother's Day advertising highlighted those pre-maternal wild hairs and personality traits, which might be long buried but could still be very...