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Published 11 days ago

Inside the UK's enduring love for chocolate

Summary by New Statesman

Since the opening of its first shop in Birmingham in 1824, Cadbury has delighted the nation with its confectionery and drinking chocolate. It has been with people across the UK for everyday celebrations and seasonal moments. Research commissioned by Mondelēz International to celebrate the 200-year anniversary of the beloved Cadbury brand, has uncovered a “chocstalgia” trend – with chocolate treats evoking fond childhood memories. The findings ar…

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Inside the UK's enduring love for chocolate

Since the opening of its first shop in Birmingham in 1824, Cadbury has delighted the nation with its confectionery and drinking chocolate. It has been with people across the UK for everyday celebrations and seasonal moments. Research commissioned by Mondelēz International to celebrate the 200-year anniversary of the beloved Cadbury brand, has uncovered a “chocstalgia” trend – with chocolate treats evoking fond childhood memories. The findings ar…

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